Local broadcasting company Diamond TV has initiated legal proceedings against socialite Mutale Mwanza, accusing her of making defamatory statements about the station’s annual Personality of the Year Awards (POTYAS). The lawsuit, filed in the Lusaka High Court, arises from a Facebook post by Mwanza, in which she referred to the prestigious awards as “fraudulent” and “a scam.”
Allegations of Defamation
In its statement of claim, Diamond TV argues that Mwanza’s comments were not only baseless but also malicious, aimed at tarnishing the station’s reputation. The broadcaster asserts that her remarks falsely portrayed the awards as dishonest and corrupt, suggesting the station was engaged in systematic fraud. This, according to Diamond TV, has severely impacted the credibility of the company with its viewers, stakeholders, and the public at large.
Seeking Damages and an Injunction
Diamond TV is seeking damages for defamation, as well as compensation for the mental anguish, stress, and financial losses caused by Mwanza’s statements. The station is also requesting a permanent injunction to prevent the socialite from making any further defamatory remarks regarding the awards or the company. The broadcaster claims that Mwanza’s accusations have caused significant ridicule and inconvenience, particularly for staff members associated with hosting the awards.
Impact on the Station’s Reputation
The station’s statement emphasizes that the defamatory comments have had a detrimental effect on the reputation of Diamond TV, as the POTYAS is one of its most high-profile annual events. The awards, which honor outstanding personalities across various fields, are integral to the station’s brand and public image. Diamond TV argues that Mwanza’s false claims undermine the hard work and integrity of those involved in organizing the event.
As the legal proceedings unfold, this case highlights the significant impact that public figures’ statements can have on businesses and organizations. Diamond TV’s decision to take legal action reflects the broadcaster’s commitment to protecting its reputation and ensuring that its stakeholders are not unfairly harmed by unsubstantiated claims.
